LensCrafters has agreed to a $39 million settlement in a class action lawsuit that claimed the company engaged in deceptive advertising by making certain statements regarding its AccuFit Digital System that were allegedly false or misleading.
The plaintiff claims the defendant violated certain laws by making material misrepresentations about its AccuFit system, claiming that it was “five times more precise” than traditional methods, measuring “down to a tenth of a millimeter” despite never updating its manufacturing process to manufacture glasses to a 0.1mm specification.
EssilorLuxottica designs and manufactures ophthalmic lenses, frames and sunglasses. They own a large portfolio of eyeglass brands, including LensCrafters, an international retailer of prescription eyewear and prescription sunglasses with independent optometrists hosted at most stores.
The company denies any accusations of wrongdoing but has agreed to the settlement to resolve the claims.
LensCrafters AccuFit False Advertising Class Action Lawsuit
- Who’s Eligible:
- U.S. residents who, from Sept. 5, 2013, to Sept. 20, 2023, purchased prescription eyeglasses in the United States from LensCrafters after being fitted with AccuFit.
- Estimated Amount: Up to $50 for each set of prescription eyeglasses purchased
- Proof of Purchase:
- A copy of the receipt(s) for the purchase that must identify the prescription glasses model, date of purchase and LensCrafters location OR a statement made under penalty of perjury that the class member purchased the claimed prescription glasses after being fitted with AccuFit.
- Claim Form Deadline: 03/24/2024
- Case Name & Number:
- Ariza, et al v. Luxottica Retail North America, Case No. 17-cv-5216-PKC-LB, in the United States District Court for the Eastern District of New York
- How to file a claim:
- Head over to the Claim Form.
- Read over the claim form to see if you are eligible.
- Complete the claim form with your info.
- Submit your claim form to receive your potential award!
(Click here to file a claim)
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Bottom Line
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